Product discovery
Structure collections, search filters and product details around how customers browse and compare your range.
A retail website needs to explain products, help customers compare options and make checkout straightforward. CLAB Australia helps Melbourne retailers plan online stores alongside the systems that manage products, orders and customer enquiries.
Start by reviewing your catalogue, product variations, fulfilment rules and the questions customers ask before buying. The right scope may include a Shopify or WooCommerce store, better product information, order-system integrations and a search or advertising plan.
We start with discovery, agree a clear scope and keep you involved through design, delivery and review. Based in Richmond, Melbourne, CLAB Australia brings technology and digital marketing into the same conversation so each decision supports the wider business goal.
Meet the CLAB teamStructure collections, search filters and product details around how customers browse and compare your range.
Map delivery, pickup, payment and order-notification requirements before selecting store features and integrations.
Connect useful category content, product landing pages and agreed paid campaigns to the products you want to promote.
Review inventory ownership, order data and customer records to reduce duplicate handling across your store and internal tools.
Shopify can suit teams seeking a hosted commerce platform. WooCommerce may suit a business already using WordPress that needs more control over its website. We compare requirements, app costs and maintenance before recommending either.
We review your customer journeys, existing tools and operational priorities, then agree features, dependencies, content responsibilities and delivery stages before work starts.
Have an idea, a challenge or a bigger ambition? Let’s turn it into something that moves your business forward.
Tell us about your project