Campaign objectives
Agree what the campaign should encourage and which available signals will be reviewed.
Platforms / Facebook & Instagram Advertising
Facebook & Instagram Ads Melbourne
Facebook and Instagram advertising can introduce an offer to selected audiences using suitable creative formats. CLAB Australia helps Melbourne businesses plan Meta campaigns, prepare agreed creative and connect ads to an appropriate landing page or enquiry journey.
A practical starting point
Match campaign creative to the audience and objective.
We define the objective, audience, budget and account access before launch. Organic posting and paid campaigns are considered separately, with creative testing and performance reviews used to inform improvements.
We start with discovery, agree a clear scope and keep you involved through design, delivery and review. Based in Richmond, Melbourne, CLAB Australia brings technology and digital marketing into the same conversation so each decision supports the wider business goal.
Meet the CLAB teamWhat we can help with
Priorities shaped
around your project.
Creative planning
Develop approved messages, graphics or briefs around the offer and selected formats.
Audience & budget setup
Plan targeting and spending controls in line with platform availability and the brief.
Measurement
Review available engagement and conversion data alongside the website experience.
Planning your next step
Your questions,
answered.
Do you include photography or video production?
Creative scope is agreed in the proposal. We confirm whether the campaign uses existing assets, new design work or separately scoped photography and video production.
What is included in the project proposal?
We define the platform requirements, content and creative responsibilities, integrations, review points and support scope. Third-party subscriptions, hosting or media spend are identified where applicable.
The next chapter starts here
Let’s make
what’s next.
Have an idea, a challenge or a bigger ambition? Let’s turn it into something that moves your business forward.
Tell us about your project